School Mascots

Mascots have been used for years by sporting teams and businesses to promote their brand massage in a fun and informal way. Used in schools they're a great way of promoting special events, as well as celebrating pro-social behavior, and demonstrating school values.

Many of my primary school clients use them as visual aids in the classroom to help staff demonstrate values to younger children. They can also be used on posters and flags to help reinforce school beliefs and practices around the school grounds.

Winton School Self Manager Poster Southland NZ

Winton School's 'Learner Muscle' Posters


Freyberg School's 'Bernie the Buzzy Bee'

South Hornby Values Flag Example Christchurch NZ

South Hornby School Values Flag Example


One Tree Point School's Learning Powers


Rakaia School PQR Values Poster

Myross Bush School Logo and Mascot Southland New Zealand

Myross Bush School's Mascot 'Ako'

Methven Primary School Mascot Actions Canterbury NZ

Methven Primary School's 'STAR' Mascot

School Mascot Examples


Freyberg Community School Mascot - Auckland


Rakaia School Mascot - Canterbury

Otautau School Mascot Southland New Zealand

Otautau School Mascot - Southland

Methven Primary School Mascot Christchurch NZ

Methven Primary School Mascot - Canterbury


Ruakaka School Mascot - Northland


One Tree Point School Mascot - Whangarei

Winton School Mascot Southland NZ

Winton School Mascot - Southland

York District High School Mascot - Perth Western Australia

York District High School Mascot - Western Australia

South Hornby School Mascot Christchurch NZ

South Hornby School Mascot - Christchurch

Hunua School Mascot Auckland

Hunua School Mascot - Auckland

Riverhills School Mascot Auckland NZ

Riverhills School Mascot - Auckland

Myross Bush School Mascot Southland NZ

Myross Bush School Mascot - Invercargill

From My School Client Friends

Jamin Lietze Myross Bush School Southland NZ

"Craig came with a great reputation and he hasn't disappointed. Over the last year, Craig has worked with us to develop a mascot and create a new logo for the school. He is very professional and his experience with working with schools is obvious. Craig listened well to our situation and desires and then went about in a timely manner, producing products that we are proud of today. I have particularly appreciated Craig's honesty guiding us wisely with his professional opinion to the excellent outcomes we have today. Thank you Craig."

Jamin Lietze

Myross Bush School, Invercargill

Aaron Richards

"Craig has been instrumental in enhancing the school's charter and curriculum programme through the development of a new school logo and mascot. Craig undertook a hands-on approach to understanding what made our school unique. As a result, he delivered concepts that encapsulated the school's vision and values in a very creative form. Craig was open to feedback and at all times demonstrated a commitment to getting things right for the school."

Aaron Richards
Principal - Darfield Primary School, New Zealand


Are you interested in a new mascot for your school?

I create mascots that are one-off designs. Contact me if you are interested in having one created as a brand champion for your school.